ESCAPE TRAILER
Broadcast TV Commercials for Escape Trailer’s 5.0 and 19.0 product line.
5.0 Escape
19.0 Escape
Who is Escape Trailer?
Escape Trailer Industries is a Canadian manufacturer of lightweight, one-piece fiberglass travel trailers and fifth wheels. Founded in 1993, the company is headquartered in Chilliwack, British Columbia. Every Escape is built direct-to-customer in the Fraser Valley. In addition, each trailer is custom-configured by the buyer. As a result, the brand has earned a strong reputation for quality and personalization across North America.
How did we help them build their brand?
FX Productions Canada partnered with Escape Trailer to produce two cinematic brand campaigns. These were “Your Next Escape” and “Upgrade Your Escape,” both shot across British Columbia in 2026. The films follow real Escape owners from showroom to campsite. Together, they capture the moment a trailer becomes the start of something bigger. One story follows a retiring couple, while the other centres on a young family.
Where the Next Chapter Begins
FX PRODUCTIONS CANADA · TORONTO TO VANCOUVER.
Our team created two cinematic brand campaigns for Escape Trailer. Both are now running across digital and connected TV in Canada. Rather than a conventional product walkthrough, each film follows real Escape owners at the moment their trailer changes how they live. Shot over three days across Vancouver, British Columbia, the campaigns highlight two flagship builds. These are the 5.0 fifth wheel and the Escape 19, told through stories any traveller can see themselves in.
Selling the Feeling, Not the Floor Plan
Escape does not sell trailers on specs, so we did not build the campaigns on them either. Instead, our team led with emotion and story. We treated each film as a short piece of cinema rather than an ad. The goal was to make viewers feel the freedom and quiet that an Escape makes possible. In this way, the brand lands as a way of living, not just a product to buy.
Two Films, Two Journeys
The series is built around two complete stories. “Your Next Escape” follows a retired couple receiving their Escape 5.0 fifth wheel. It begins with a flatbed arriving outside their window and ends at a golden-hour campsite. The result is a calm, premium portrait of a long-awaited new chapter. “Upgrade Your Escape” turns to a young family. It opens on the chaos of a muddy tent morning, then a seamless match cut reveals the warmth of the Escape 19. Together, the films speak to two very different Escape owners while telling one brand story.
Cinematic Production Across British Columbia
Both campaigns were produced on location across the Fraser Valley. This is the same region where every Escape is built. Our team staged five distinct setups over three days. These ranged from a private showroom and a residential delivery to remote lakeside and forest campsites. We shot on cinema cameras with aerial drone coverage and golden-hour lighting. As a result, we captured the landscapes that make British Columbia the natural backdrop for an Escape. It is also where FX built the Vancouver-area crew network we bring to every West Coast production.
Behind The Scenes
Unity in Action
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